Attitude Pictures Limited

Attitude Pictures Ltd is a boutique production house that delivers documentary and niche programming to New Zealand broadcasters and overseas. It is responsible for Attitude TV which shows on TVNZ every Sunday morning. Attitude TV promotes the positive lives of New Zealanders living with disabilities. The shows goals are to inspire people living with a disability to get out and live life to the fullest, to provide strong role models for our young people, and to promote change.

Attitude TV has featured many Special Olympics New Zealand athletes on its shows.

Robyn Scott-Vincent, Attitude's CEO and Founder, started working in the disability sector because she had a son who had a learning disability and faced prejudice on many levels. Her son died of leukaemia at age 16. “I am passionate about the principles of inclusion,” says Robyn. “We think it’s a privilege to work with Special Olympics, our goal is to show these athletes as superstars, as talented athletes. Yet we also acknowledge their fragility and need for support and understanding.  Like we say in our office ‘all anyone wants is an ordinary life!’”.

The Attitude Awards Charitable Trust sponsors The Attitude Awards, inspired by Attitude TV. Entrants range from supreme New Zealand athletes to Kiwis whose family, friends and neighbours think should be recognised for their courage, perseverance or support for people who live with disabilities.

You can also go direct to Attitude TV to watch other past episodes, just click here.